We are delighted to welcome you to the inaugural Sustainable Business, Tourism and Artificial Intelligence (SBTAI) Conference, hosted by the Faculty of Business, Curtin University Malaysia.
As a homegrown initiative, SBTAI embodies our commitment to advancing sustainability, innovation, and collaboration. Supported by the R&D Committee and enriched by subject experts from the Faculty of Engineering and Science, the conference serves as a dynamic platform for researchers, industry leaders, practitioners, and students to come together and explore the intersections of business, tourism, and artificial intelligence.
SBTAI 2025 offers opportunities to share cutting-edge research, foster cross-disciplinary partnerships, and generate impactful solutions for a sustainable and AI-driven future. We are excited to have you join us in shaping this important dialogue and look forward to the knowledge and connections that will emerge from this vibrant exchange.
Conference components
Keynote sessions
Inspiring talks from leading experts on AI, sustainability, and innovation.
Meet-The-Editor presentation tracks
Presentation sessions chaired by journal editors, with direct opportunities to engage in editorial dialogue.
Research poster presentations
Showcase of innovative research from emerging and established scholars.
Research sprint: Writing Hackathon
This fast-paced and collaborative session is designed to ignite creativity, sharpen academic writing skills, and accelerate research output.
AI market research lab
A hands-on session exploring the use of AI tools in market research and data-driven decision making.
Sustainable business & AI bootcamp
Practical training designed to equip participants in particular the MSMEs with tools and strategies for driving sustainability through AI.
The Microsoft CMT service was used for managing the peer-reviewing process for this conference. This service was provided for free by Microsoft and they bore all expenses, including costs for Azure cloud services as well as for software development and support.
Important dates
| Early bird registration | 15 July 2025 |
| Abstract submission (first call) | 15 October 2025 |
| Abstract acceptance notification | 25 October 2025 |
| Conference days | 3 to 5 December 2025 |
